In this edition of ASO news for October 2026, we cover the key changes in App Store and Google Play…
Tatiana Odnorozhenko
03.11.2026
Between October 1 and 26, 2026, 106,000 new apps launched on the App Store and another 227,000 on Google Play,…
Tatiana Odnorozhenko
29.10.2026
User Acquisition (UA), the work of bringing new users into an app, stopped being a race for cheap installs in…
Tatiana Odnorozhenko
27.10.2026
Choosing between SEO and ASO is like standing in front of the fridge, wondering: take the cheese or the bread?…
Tatiana Odnorozhenko
07.07.2025
In this June 2025 edition of ASO News, we take a close look at key updates in the App Store…
Tatiana Odnorozhenko
01.07.2025
A custom store listing in Google Play is our opportunity to personalize our app page for a specific target audience….
Tatiana Odnorozhenko
18.06.2025
Visual ASO of mobile games takes center stage in 2025: visual elements have become a crucial tool for attracting and…
Tatiana Odnorozhenko
14.06.2025
The keyword strategy is the foundation of ASO. It’s the starting point for any app on its path to high…
Valeriya Mykhailenko
06.06.2025
ASO News is our way of keeping you updated on the latest changes in the mobile app market for May….
Tatiana Odnorozhenko
02.06.2025