In this edition of ASO news for October 2026, we cover the key changes in App Store and Google Play…
Tatiana Odnorozhenko
03.11.2026
Between October 1 and 26, 2026, 106,000 new apps launched on the App Store and another 227,000 on Google Play,…
Tatiana Odnorozhenko
29.10.2026
User Acquisition (UA), the work of bringing new users into an app, stopped being a race for cheap installs in…
Tatiana Odnorozhenko
27.10.2026

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    The name of your app is your hook in the user’s mind. As they scroll through a feed, an ad,…
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    During the last few years, mobile game development has changed a lot – and that’s why we updated our article…
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